- The town of Elena is situated in a mountain valley in the Middle Balkan Range. It is situated at the distance of 280 km northeast of Sofia and 40 km southeast of Veliko Tarnovo, one of Bulgaria’s largest cities.

- An International Airport located only 45 km from Elena is serviced regularly by Charter Flights during the summer period.

- At a mere distance of 4km from Elena is where Yovkovtsi Dam Lake spreads its waters. This could be the perfect site for recreation, water sports, sunbathing, water tourism and fishing.

- Situated 25 km away from Elena is Chumerna peak which provides excellent opportunities for winter sports such as skiing, hunting and tourism. The region of Elena is suitable for active family holiday: hiking, fishing, and gathering herbs are just some of the things a tourist can do there.

- Some 25 km north-west from the town of Elena can be found The Saint Nikola Kapinovski Monastery which was founded in 1272. It was a religious, cultural and revolutionary centre during the Ottoman Rule and nowadays is considered one of the most impressive monasteries in Bulgaria.

- The clock tower located in the renowned Museum of Revival and Struggles for National Liberation has counted every hour since 1812.

- Just 2-3 km north-west from the Kapinovski monastery is located Saint Iliya Plachkovo Monastery. It was destroyed when the country succumbed to Ottoman Rule and was ruined five times and it was rebuilt for the last time in 1845. There are several extraordinary icons in the monastery, the most valuable of them ''Christ Great Prelate''(work of Zakhari Zograf- the icon painter) is a masterpiece of art.

- Dating back to the Bulgarian National Revival are about 130 old houses. The houses have stone basement with whitewashed or wooden walls of the upper floor with protruding bays above.

- Popnikolov's house of 1830 - completely made of wood - is perhaps the most beautiful building of the Revival Period in the town. There is special charm and romance in the ensemble of houses along the cobblestone streets - worth visiting are also the five Razsukanov's houses, dating back to the end of the 18th century; the five Hadzhi Dimitrov's houses and the Poryazov's house.

- The Art Gallery located in the home of the writer Petko Yu. Todorov exhibits a priceless collection of icons and modern works of art.

- The town is full of small workshops, where skilful masters show their craft to the visitors and numerous merchants, where is a must to try the local specialties and famous ''Elenski But'' (a special kind of dried meat in this region).